The customer loyalty program operates on the basis of earning points, which we have named "Kill It Points" in honor of Rich and his famous saying, "Love It, Kill It."
You can accumulate Kill It Points with every order you place, engaging on social media, referring new customers, submitting product reviews, and other eligible actions. In turn, Kill It Points are redeemed for exclusive rewards such as special offers and exclusive benefits.
To get started simply create an account for free! Once you're a registered loyalty program member, you can earn Kill It Points with every purchase! Shop now to enhance your 5% Nutrition experience!